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Mary M. Barrow has long been an advocate for skin cancer prevention. She is the retired co-founder of Coolibar, a sun protection clothing company, as well as the past Executive Director of SunAWARE, a not-for-profit organization. Barrow was co-author of 'Sun Protection for Life: Your Guide to Healthy & Beautiful Skin’ where she introduced the acronym AWARE to organize the steps suggested for comprehensive skin protection. Since then, she has co-authored several children's books with Maryellen Maguire-Eisen using the 5 easy SunAWARE action steps.

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